British holidaymakers are increasingly more likely to book a holiday in Europe this summer following the Brexit delay.

Holiday comparison website icelolly.com claims a steady increase in demand for European trips since the turn of year, with searches for holidays on the continent increasing by 5.5% last week over the first week in April.

The steady improvement in demand that is set to continue into the Easter weekend, the company expects.


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Spanish resorts continue to be the most popular destinations, accounting for seven places in icelolly’s summer top ten together with other EU countries such as Portugal and Greece.

The most popular non-EU destinations are Turkey, Egypt, Mexico, the UAE and the U.S.

The upturn in searches comes a week after Abta welcomed the delay of Brexit until October 31, stating it would provide “certainty” for travellers and those looking to book.

Icelolly.com chief executive Richard Singer said: “Unlike last year, where there was a strong peaks but softer lates market due to the warm UK weather and World Cup, the increase in searches to Europe suggest that the market is indeed growing healthier by the day, albeit with customers booking later in the cycle. 

“Our stats suggest that the appetite to go on holiday has overtaken any reservations our customers might have had around the Brexit process.

“Accordingly, our focus remains to simplify what can be a complicated and frustrating process for many by inspiring holidaymakers, showcasing the best value deals for customers and providing tips and information so that they can book with confidence.”

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