Wyndham Hotel Group to expand Ramada brand

Wyndham Hotel Group to expand Ramada brand

US hotel giant Wyndham Hotel Group is to expand its Ramada brand across Europe in an alliance with German hotel management firm HR Group.

At least six new Ramada properties are planned in key destinations through the new partnership.

Two hotels have already been opened, a 222-room Ramada at Amsterdam Schiphol airport and a refurbished 95-room hotel in the Baltic coast town of Flensburg.

Four new hotels are expected to open this year in Berlin, Munich, Hanover and Bottrop.

Wyndham Hotels EMEA chief development officer, Philippe Bijaoui, said: “We are thrilled to partner with HR Group given their reputation in the hospitality industry for developing hotels in key destinations and managing them to an exceptional standard.

“This is a strategic step towards ensuring the accessibility of high-quality accommodation throughout Germany and the rest of Europe.

“We are focused on offering guests the right place to stay, however they choose to travel and wherever their journey takes them. Ramada is our most global brand, and one of the world’s most recognised names in both business and leisure travel.”

Ruslan Husry, founder and managing director of HR Group, added: “All around the world Ramada is known for offering guests friendly hospitality and a comfortable stay.

“We believe the brand has tremendous potential for growth, and in Wyndham Hotel Group we found an excellent like-minded partner sharing the same ambition to bring quality accommodation to a diverse range of locations.”

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