News

Incoming MSC Cruises ship to feature ‘first-of-its-kind’ amusement ride

An immersive amusement ride that offers the “breathtaking thrill of a rollercoaster at sea combined with a personalised DJ music experience” will feature on MSC Cruises’ incoming vessel.

Robotron (pictured), making its debut on MSC Seascape, is a robotic arm with an unattached gondola that seats three passengers and can lift them 53 metres above sea level.

Riders will have a 360-degree view of the horizon as they hang over the edge of the deck and twist and turn upside down in different directions on the “first-of-its-kind” attraction.

MSC said passengers will “find themselves behind the DJ booth, with the rhythm and bass visualised as colourful patterns, pulses of light and people dancing on a giant video screen all while the robotic arm is bouncing and twisting in tempo”.

Brandon Briggs, onboard revenues senior vice-president at MSC Cruises, said: “We are excited to provide guests with endless high-tech entertainment options on board MSC Seascape to meet the desires of adrenaline-seekers looking to experience the latest thrills.

“Robotron will create a new standard of fun with an immersive, customised ride experience, unique to each rider.

“Our additional entertainment options with elements of virtual reality, special effects and simulators will ensure unforgettable experiences that leave guests in awe.”

In addition to Robotron, there will be a virtual reality 360° flight simulator, virtual reality motorbikes and racing simulation game MSC Formula Racer on the 5,877-passenger ship.

MSC Seascape – the fourth ship in the line’s Seaside-class – will be christened in New York on December 7.

It will offer year-round Caribbean itineraries from PortMiami, Florida. Both sailings includes calls to the line’s private island, Ocean Cay MSC Marine Reserve.

Share article

View Comments

Jacobs Media is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.