After getting rid of my Search Engine Optimisation Company I started to build cruise websites as a way of testing a few theories of mine. Now I have finished testing and have almost re-written my own guide on how to rank well in Google. I thought I new a lot about optimisation before doing this testing as I was in the top 10 for search engine optimization with my old website. Now though I think I know even more!
I do however realise that in order to rank for the big terms in travel including cruising, you need more than just one person; I have to build the sites, build the back links and write, as well as source the content. This would be far easier with a team of three to five people.
I guess my dream job would be to work for a company who can see the bigger picture as I see it. Give me the resources I need and a year to get things fully working and I will give results, well OK I did say it was a dream job!
How much though would I want for all my experience? I am not greedy; in fact I am a really cheap skate! I would do it for far less than most of the jobs I see advertised as long as I was able to work my way.
See I like a challenge, to me a challenge itself brings rewards. I see Google search results as league tables, the big boys like cruise.co.uk and cruisedirect etc are your Man Utd’s and Chelsea’s. Other companies are mid table teams and each search term is a league in itself. The goal is to climb these league tables one by one picking off the bigger boys until such time as you stand proudly at the top of as many leagues as you can.
In order to beat these teams you need to research them, get to know their own strengths and weaknesses in effect draw up tactics for every company out there, get to know how they play and then beat them at their own game.
I could go on and on and on and guess what… on about what my dream job is and how I would play it out, so come on what are your dream jobs?
I have created many websites, including for cheap cruises, cruise deals and a new one attacking cruise holidays.