It's good to see that Peter Deilmann's previous disdain for agents is well and truly over, with a cash bonus the latest evidence that managing director Stuart Perl's really does know the benefit of having the trade on board, so to speak.
The incentive is simple. Agents who book a client on one of four half-price cruises this autumn not only get their standard commission, but an extra £40 per person booked to pocket as well. That's £80 for just one booking for two people, more for more bookings, but I'll leave you to do the maths.
Bookings need to be made before July 31, but with cruises along some of Europe's most iconic rivers at half price - that's less than £400 per person cruise-only on some itineraries - that should surely not be too difficult, especially for agents who know what this river cruise lark is all about.
Stuart Perl says he expecting strong support and a big payout. Not too big, I hope. He is still supposed to be making a profit, after all.
Jane Archer
