Has anyone looked at the new P&O Cruises' website? Such an improvement. All the info was there before, I'm sure, but the home page used to be so cluttered and came with a blast of irritating music if you weren't quick enough to get it switched off.
Now there's easy navigation, whether you want to know about the ships, the destinations, find a cruise and several new touches. I especially like this one:
A 'recently-viewed cruises' panel will give users a quick and easy route back to the last three cruises they viewed.
I have been given lots of info about the number of hits since it launched, as well as about who is doing what and talking to whom. But the big question is whether it brings in more bookings. I wait to hear.
Jane Archer
