Strange to see MSC Cruises' UK managing director Claudia Baino is being replaced by the newly appointed Giulio Libutti, said to have a wealth of travel expertise, and in particular commercial airline experience.
Remind me what business MSC Cruises is in?
Baino, who is moving to MSC Corporate rather than leaving the company altogether, has only been at the helm in the UK for 16 months, but has done a lot to raise MSC's voice in the UK, both among the trade and consumers.
But it's still not enough - I have met plenty of regular cruisers who have never even heard of the cruiseline. Let's hope when Libutti takes over at the end of July he is not too distracted by the aviation stuff to build on Baino's success.
Jane Archer
