This week Mystery Shopper was in Newbury Berkshire, looking for a winter sun holiday, possibly to the Caribbean.
There were vast differences between the scores, with Ambassador Travel scoring 37% and First Choice scoring 88%.
Understandably Ambassador Travel didn't get a great score for appearance, because it is changing hands and there was no signage over the shop. Charter Travel also lost points because of overflowing bins to one side of the property and it's cramped inside when busy.
Although Ambassador Travel got more points than Charter Travel for customer service, getting 64% of the available points compared to Charter's 40%, Charter Travel got the higher overall score because it was stronger in terms of advice and product knowledge and overall experience.
Well done to the winners First Choice, who scored maximum points in the overall experience category.
Leave a comment