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Try googling 'Independence of the Seas'...

April 23, 2008

What's that occupying the top slot? It isn't Royal Caribbean Cruise Line's official Independence of the Seas site...

Independence of the Seas search results on Google

Some enterprising so-and-so called Jesmond Travel has registered independenceoftheseas.org and built a page that pushes RCCL into second place on Google - though Jesmond is nowhere to be seen when you run the same search on Yahoo.

This isn't the end of the world - second place is still very prominent - but it's unfortunate considering the sheer volume of search traffic that coverage of IotS is bound to generate (the mainstream media love the 'biggest passenger ship' angle, despite the fact Liberty and Freedom are the same size).

Google searches for 'Ventura' and 'Poesia' return P&O and MSC pages in first place, by the way.

Nathan Midgley, web producer

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Nathan Midgley
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Travel Weekly

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