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Note to new travel communities: Simpsons did it

June 29, 2007

Hereorthere.com screengrabThere's an episode of South Park called "The Simpsons Already Did It" in which every idea that the character Butters comes up with is met with the titular phrase.

It's easy to feel that way when new travel community sites pop up.

So the cynic in me winced at news that Cheapflights VP head of international Hugo Burge is joining this crowded space with Hereorthere.com, a place for (all together now) sharing and rating travel experiences.

Butters from South Park - Simpsons did itThe start up says: "Our mission is to uncover the secret source of travel inspiration. We are on a mission to make it easy, enjoyable and fast to share your travel experiences!"

Simpsons did it.

To be fair one feature did strike me: the ability to filter reviewers by 'lives here' and 'tourist here' on destination pages. Nice.

Hereorthere also promises 'a long list of plans to create innovative tools,' and a tie-up with Cheapflights is obviously a possibility. So you never know: my cynicism might come back to bite me.

Nathan Midgley, web producer

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Nathan Midgley
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