The much talked-about new accommodation-only start-up Youtravel.com, which counts the likes of ex-Libra Holidays sales and marketing boss Paul Riches among its senior management team, launched at the weekend.

At first glance on Saturday morning there appeared to be no obvious technical glitches.
Positives: The site has a relatively simple design, making use on the homepage of handy boxed sections for destinations, bookings, sign-ups, suggestions and special offers.
The hotel search tool is as thorough as the user wants it to be, including options for board, facilities, check-in day, et al.
There is also a search-by-weather option – a nice, user-friendly tool that appears to becoming a rather popular piece of functionality following a similar launch by Wegolo earlier this month.
Negatives: more colour, please! [There are plenty of images of hotels and resorts, but often buried way down amongst the – very comprehensive – stack of details for each product]
Comments elsewhere ahead of Youtravel.com's launch pondered how much pay-per-click advertising would be needed in order to take on the reams of other bed banks, such as Hotels.com, Hotelopia.com, Lowcostbeds.com.
Perhaps Riches will tell us soon?
UPDATE: Check some critical comments left on the Travolution Blog by Nick Gassman (BA.com) and Darren Cronian (Travel-Rants).
Kevin May, Travolution editor
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