Agents will receive £100 in shopping vouchers for every Saga Travel ocean cruise booking made in January.
The over-50s specialist is also offering £20 for each holiday booked as part of a peak booking period trade incentive scheme.
Agents who make bookings by January 31 will be entered into a prize draw to win a £500 shopping voucher and a Michael Kors designer handbag.
A pair of tickets to see Take That will also be given away each week in a bid to boost sales by the operator which started selling through the trade in October 2014.
Agents need to email firstname.lastname@example.org with the details of each booking made to receive their vouchers and be entered into the prize draw.
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