Brexit and terrorism are the two main concerns facing UK travellers, latest research reveals.
Data compiled by market research firm GfK found that 14% of consumers are worried about having enough spending money on their holiday since the referendum decision.
10% are more likely to consider all inclusive breaks – 18% among higher income earners and 14% among 25-44 year olds – since Brexit.
The trade should see this as a renewed growth opportunity in higher-end and family markets for all inclusive holidays, according to GfK.
There is also an opportunity for the UK domestic sector with one in five (20%) saying they are more likely to consider UK holidays or short breaks, rising to 30% for higher income groups.
GfK said: “We believe that the Brexit opportunities for the UK market are real, but they may be short-lived.
“We’re seeing our own sales data for autumn/winter 2017 and spring/summer 2017 showing strong sales in overseas holidays. Destination UK needs to take advantage of these unusual market conditions now if it’s to enjoy a boost over the summer.”
Terrorism is highlighted as continuing to be a key concern for UK travellers.
These worries are affecting the choice of destination, selection of airline or travel company and preferred routes.
More than a third (35%) of domestic and 32% of international travellers anticipate being more concerned about safety and security when travelling in the next 12 months.
Thirty per cent of all travellers expect to avoid certain destinations and 12% of international travellers will select only certain airlines or travel companies as a result.
GfK believes the findings mean that:
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