Short-term confusion following the Brexit vote is likely create a problem for late bookings, a poll of Atio members reveals.
One member warned that demand over the next 12 months will be down by 20% while another has cancelled plans to hire more staff.
Aito members felt that uncertainty will weaken demand, together with currency changes and a weak pound, with negative forecasts and large company relocations exacerbating this.
In the days immediately following the referendum, half of respondents felt there would be only a limited impact; 38% a great impact and 12.8% a huge impact.
However, currency was not seen as a problem due to hedging.
Over the summer as a whole the number expecting only a limited impact rose to 65%; those expecting a greater impact fell to 23% and only 10% felt there would be a huge impact.
Summer bookings are already in place for some but very slow for others.
But by winter 2016/17, 46% expected a great impact and 12.8% a huge impact.
Beyond next winter, 40% felt there would still be a great impact and 12.8% a huge impact.
The majority had no plans to impose surcharges in the immediate future.
An Aito spokeswoman said: “With much forward buying having mitigated currency dangers, and tailor-made specialists buying currency at the time of taking bookings, the financial risks seemed not to be uppermost in members’ minds; rather it was the drop in demand was occupying their waking hours.
“Overall, members felt that there will be short-term confusion, but could not refrain from feeling that – for them at least – there will be a positive outcome in the long term.”
This is a community-moderated forum.
All post are the individual views of the respective commenter and are not the expressed views of Travel Weekly.
By posting your comments you agree to accept our Terms & Conditions.