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Monarch unveils new trade website

Monarch holidays, hotels and flights are being made available via a new website which completes the company’s move to a single brand strategy.

The holiday section of the new monarchagents.co.uk site has been designed to reflect the needs and requirements of agents.

Many of the features reflect feedback that Monarch has received.

The new site enables agents to search and refine against a wider series of holiday options.

It allows the selection of multiple airports and destinations, as well as navigation between various options including resort, price, departure date and board basis.

The site also has a revised late deals functionality, allowing agents to filter against a series of options, according to the needs of their customer.

The group’s existing site, cosmosagents.co.uk, will continue to operate alongside the new one for a short period until it is withdrawn.

Agents’ login credentials are the same for both sites.

Cosmos Tours and Cruises, not a part of the Monarch Group, continues to offer its products under the Cosmos brand.

Monarch tour operations sales director, Gary Anslow, said: “The design and functionality of the holiday section of the new site is fundamentally different to our existing site.

“We launched monarchagents.co.uk to a selected number of agents a few weeks ago, with a view to getting ‘live’ feedback ahead of a full launch.

“We are delighted with the response we have had so far – the new functionality has been really well received and we have seen a good uplift in sales from those agents using the new site.”

He added: “The majority of the holidays we sell are booked online, so it’s critical that we provide agents with all of the options and alternatives they might require in order to present to their customers – we feel the new site does this.”

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