Former Magic Rooms head of sales, Peter Davies, has moved to accommodation wholesaler JacTravel.

He has become UK and Ireland regional head of sales for the B2B company.

Davies will oversee the recently expanded group’s trade partnerships, and XML distribution activities, working with technology partners and commercial teams.

Sales director, Paul Hastings-Gayle, said: “I am delighted Peter is joining JacTravel. He comes to us with a huge amount of industry knowledge, particularly in the accommodation only sector, having worked with Cosmos, Somewhere2stay, On Holiday Group and latterly Magic Rooms.”

Davies added: “I’m delighted to be joining such a well-respected and long-established company at this exciting time of growth and expansion. I’m really looking forward to contributing to the development of the business and the continued success of the group.”