New ad promotes biggest-ever flights programme

New ad promotes biggest-ever flights programme

A new TV advert is being unveiled by this week to promote its biggest ever flights programme for 2016.

Carrying a ‘VIP’ theme, the advert aims to bring to life the budget airline’s experience and highlight the benefits of flying with the carrier, including the check-in experience and 22kg baggage allowance.

It will also feature Jess Glynne’s hit ‘Hold My Hand,’ mirroring sister company new Jet2holidays’ adverts.

Gavin Forth, head of marketing for and Jet2holidays, said: “Similar to our Jet2holidays adverts, this new creative, told through the eyes of our customers, is designed to showcase our award winning service.

“We really wanted to capture what we do to make people’s flight experience even better, so that even more people will consider us for their 2016 holidays."


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