A new brand identity is being unveiled this week for the 60-strong Independent Travel Experts homeworking group.
The branding has been designed to reflect the independence and expertise of The Travel Network Group’s homeworking division.
A new green bird logo will appear on websites, marketing material, events and magazines from Friday.
The transition period will take a year, by which time the changeover of all branded goods will be undertaken.
The new look is part of an on-going investment that also sees the promotion of Natalie Holder to brand and direct response manager, focussing on marketing solutions for homeworkers.
Travel Network Group managing director, Gary Lewis (pictured), said: “Independent Travel Experts has gone from strength to strength since the business was formed in 2011.
“The quality of homeworkers we have recruited and the energy in the team that has been generated has been phenomenal and very pleasing for us all to play a role in.
“The existing logo has served us well but we now believe that the time has come for a new, fresh and more contemporary feel to be introduced to the branding.”
This is a community-moderated forum.
All post are the individual views of the respective commenter and are not the expressed views of Travel Weekly.
By posting your comments you agree to accept our Terms & Conditions.