Pagers signal major change for families

Pagers signal major change for families

Pagers for parents and children's breakfast clubs are among the new features in Thomson's Superfamily programme for next summer.

The market leader has described the product as the flagship of Thomson's mass customisation.

The programme, which has grown to 250,000 in just three summer seasons, has a host of added extras which Thomson said will take the hassle out of family holidays.

The use of pagers allows parents to get out and explore, but be in contact with the resort. Reps will come to collect children for the breakfast clubs, giving parents a lie in.

Pre-bookable play packs and baby packs are also available in resort.

"These extras mean parents do not have to lug lots of equipment abroad. It will be ready andwaiting for them in their hotel room," said product development marketing manager Jeremy Ellis.

Tunisia has also been intr- oduced to the Superfamily programme.

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