Hilton expands ‘fast-growing’ DoubleTree in UK

Hilton expands ‘fast-growing’ DoubleTree in UK

Hilton Worldwide will expand its DoubleTree by Hilton brand in the UK with the announcement of three new hotels today.

DoubleTree will open ‘upscale’ hotels in Bristol, Edinburgh and Nottingham, taking its UK openings to five this year .

The brand has opened 11 UK hotels in the past two years and will have 25 by the close of 2013, having opened its first in 2008.

A DoubleTree By Hilton Edinburgh will open in the city centre following refurbishment of the former Point Hotel.

The DoubleTree Bristol City Centre is due to open this spring close to Bristol Temple Meads railway station following conversion of a former Jarvis hotel.

And the former Nottingham Gateway Hotel will re-open as a DoubleTree by Hilton. All will be operated under franchise agreements.

DoubleTree by Hilton global head John Greenleaf said: “We are delighted to be expanding our brand in this market following an outstanding year for British tourism in 2012.”

Greenleaf told Travel Weekly: “We are the fastest-growing full-service brand in the world. We’re looking at robust growth for at least the next five years.”

Hilton Worldwide has 112 properties in the UK and 23 on the way, operated under six brands.


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