The organisation set up to represent the views of agents in the debate over package travel reform has appointed former Premier Travel managing director Greg Mould as its first chief executive.
The Association of Travel Agents (ATA) was formed in October 2012 with the sole purpose to "campaign for a fair outcome from the ongoing Package Travel Directive reform".
Founding members representing online and retail agents include The Travel Network Group, HaysTravel, Travel Republic, Low Cost Holidays, On Holiday Group, Bookable Holidays, Alpha Rooms, On The Beach and Barrhead Travel.
Speaking on behalf of the ATA, Travel Republic chief executive Kane Pirie said: “We are delighted that Greg has joined in this key role and his background on the high street underlines that the ATA speaks for all agents, big and small, on and offline”.
Mould added: “An active, vibrant trade association dedicated to representing travel agents is long overdue. The ATA is getting its message over in London and Brussels and momentum is building. When agents unite, people listen.”
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