Summer ’99 sales start to look brighter

Summer ’99 sales start to look brighter

Summer ’99 sales are coming back after a slow start to the lates market.

Managing director Andrew Dickson said sales were now down around 2%, compared to 4% down in June.

However, Dickson said growth in its corporate travel business means the company is level with last year. But he admits overall profits will be hit by the higher wages bill and an investment in new technology.

Summer 2000 bookings are 40% up , although he admits it is early days.

He prides himself on not discounting and will happily walk customers round to a rival agency if they want a discount. “It devalues the booking. We pass on discounts that are being offered by tour operators but that’s it.”

The only product the agent discounts is cruising where the commission is more lucrative.


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