EasyJet chief executive Carolyn McCall is to headline World Travel Market’s new Talk Business Sessions.
McCall will be the first of three senior business leaders to talk on the issues and challenges of business in the current uncertain economic climate on Thursday, November 8, at the show at ExCel in London.
She will be followed by Birds Eye Iglo group chief executive Martin Glenn and Saatchi & Saatchi strategy and innovation director for Europe, Middle East and Africa, Andrzej Moyseowicz.
McCall was appointed chief executive of easyJet in October 2010, and previously worked as chief executive of Guardian Newspapers. Under her leadership, pre-tax profits for the company’s 2011 financial year increased by 31% to £248 million and passengers rose more than 10% to 54.5 million, making it the third largest no-frills airline in the world.
Glenn has cut costs and dropped underperforming products at the Birds Eye Iglo group while innovating the company’s range of foods. Last year the company made profits of 320 million euros, up from 305 million euros in 2010. Previously, Glenn was Walkers Snacks Foods chief executive before becoming chief executive of parent company PepsiCo UK & Ireland. During his time as marketing director he was also behind the recruitment of former England footballer Gary Lineker to front Walkers Crisps’ advertising campaign
Moyseowicz, whose clients at advertising giant Saatchi & Saatchi include Toyota, T-Mobile, VISA Europe, Weight Watchers and Cadbury, will share some tips on how travel businesses can rise above current uncertainties.
The WTM Talk Business Series will be held from 12pm on November 8 in the WTM Meridian Club lounge in the north halls.
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