BA poised for top-level shake-up

BA poised for top-level shake-up

BRITISHAirways was set to unveil a widespread package of top-level changes as Travel Weekly went to press.

Several departments are set to be consolidated in a move aimed at cutting back bureaucracy and saving costs.

Sources close to the airline said the changes would inevitably lead to several high-profile departures within the coming months.

BA is shedding 1,000 jobs as part of a £225m cost-cutting programme with 300 managers set to go (Travel Weekly August 23).

The changes come as BA restructures its sales team in a bid to improve trade links.

Under the change, the post of general manager business sales UK and Ireland will be axed and replaced by two general manager positions – one for corporate sales and one for field sales.

The general manager post has been vacant since May when JohnMorgan left to join British Midland as sales and marketing director.

BA expects to announce the appointment of the two new managers later this month.

Head of UK and Ireland sales Tiffany Hall said she reorganised the department to give focus to agents dealing with high-yield premium business.

Multiples will come under the general manager responsible for corporate business while the field sales manager will oversee small to medium- size agencies.


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