Explore has launched its biggest solo holidays sale, after revealing that many Brits are happy to leave loved ones behind in order to take the trip of a lifetime.

Ahead of Valentine’s Day, the adventure travel operator surveyed 1,000 people and found that almost half (42%) found it difficult to agree on holiday plans with a partner – and more than half (59%) would consider travelling alone or have already taken a solo holiday.

More than a third of those surveyed said they would prioritise a holiday over home improvements or clothes – and 44% of us would consider a holiday to achieve a life goal. The top experiences for solo travellers include seeing wildlife on the Galapagos Islands (20%), spotting penguins on an Antarctic cruise (19%) and spotting the Big Five on safari in Africa (18%).

However, costs are cited as the biggest barrier to booking a trip of a lifetime, said the research.

Explore said it does not charge single supplements for customers who are happy to share a room with someone of the same sex.

Furthermore, its new solo travel sale is offering customers the chance to book their own room at no extra cost.

Clients can save up to £500 on single room options on more than 90 trips, when booked between February 5 and March 4, on selected departure dates and trips.

Destinations in the solo travel promotion include Sri Lanka, Sudan and Peru (pictured).