Flights to Tromso to view the Northern Lights are being made available for less than £50 return this winter.
Operator Visit Lapland is to use budget carrier Wizz Air to operate the service to northern Norway in a bid to open up the Arctic region to more tourists.
Flights will run from Luton airport with a journey time of three hours and forty minutes at a lead in price of £22.99 one-way.
Departures on Mondays and Fridays have been scheduled between December 14 and March 29.
The aim is to make independent short breaks to the Arctic possible for more travellers.
Visit Lapland has more than 132 bookable activities available in the Tromso region, including viewing the Northern Lights, snowmobiling, a moose safari, whale watching and fishing.
Chad Blakley, one of the founders of Visit Lapland, said: “Tromso is a safe bet for many travelling to Lapland with a city full of culture and cuisine; and activities set up for everyone from couples, to families and large groups.
“There are literally hundreds of things to choose from and with the new flights from London set to land into Tromso this December, I can’t help but think it’s going to be a popular winter destination.”