Ed Sims has taken the helm of Canadian Carrier WestJet on the retirement of president and chief executive Gregg Saretsky.

Sims is well know in the UK travel industry following a 30-year career that included roles at Tui, Thomas Cook and Virgin before joining Air New Zealand and New Zealand’s air navigation service.

He joined WestJet as commercial executive vice president in May 2017.

Sims takes up the top job at the Canadian airline immediately, with Saretsky stepping down after nine years with the business.

Sims said: “I am honoured by the opportunity to assume the role of president and chief executive, and believe strongly in WestJet’s next glob al chapter and the growth potential ahead.

“In my time at WestJet I’ve been inspired by the team’s ability to care from the heart while acting like owners.
“WestJet has a strong challenger’s spirit and I’m thrilled to be able to lead the team onward.

“I thank Gregg for his leadership and for setting the foundation for WestJet’s global evolution.”

The airline is in the process of introducing new generation Boeing 787-9 Dreamliners and launching ultra-low cost arm Swoop.

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