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Primera Air announces ‘The Chase’ agent cash incentive

Top selling travel agents will have the chance to win cash prizes of £4,000 and £2,000 as low-cost Nordic airline Primera Air prepares to start transatlantic flights from Stansted.

Agents who enrol in the airline’s trade incentive called The Chase will also have the chance to win return Premium Class tickets on any of the airline’s flights to the US and Canada.

The incentive will run until the end of March with plans for more trade activity later in the spring ahead of the first flights taking off to New York on April 19.

Services to Boston follow on May 18, Toronto on May 19 and Washington DC on August 22. One-way fares lead in at £149.

The agent with the most generated sales on any of the four Primera Air transatlantic routes from Stansted at the end of March will receive £4,000 and the runner-up £2,000.

Two randomly selected agents will also be in with the chance of winning two return transatlantic flights.

Agents need to sign up to the airline’s agent portal at
where further information on the entry criteria is available.

Chief commercial officer, Anastasija Visnakova, said: “We hope this incentive gets agents excited about Primera Air’s arrival in the UK.

“It will be the first time that scheduled transatlantic flights have operated from London Stansted in over ten years so it will open up exciting new travel connections for the Stansted catchment area, as well as giving customers a new low-fare long-haul option to North America.

“We’re looking forward to rewarding our top selling agents with some of these fantastic prizes.”

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