Vikki Barclay has joined accommodation wholesaler Travellanda as marketing manager.
She moves from JacTravel, where she was involved in building the brand, via a range of initiatives from events and promotions to internal communications and PR.
Barclay will be responsible for raising the profile of the company globally scale, organising trade shows and events as well as communicating exclusive deals to Travellanda partners.
Head of sales and marketing, Denise Atkinson, said: “I am absolutely delighted that we have succeeded in recruiting Vikki. I have known her for many years and, in addition to being a highly experienced marketing and communications professional, I have always been impressed with her energy, enthusiasm and organisational abilities.
“I have every confidence that she will make an immediately positive impact on the way Travellanda is promoted and presented.”