Cox & Kings has introduced a new worldwide escorted touring brochure produced solely for the trade.
It features all the operator’s escorted group tours – including 11 new for 2018 – and will give agents an easy reference to the Cox & Kings collection.
The call to action throughout the brochure is to ‘contact your travel agent’.
Cox & Kings celebrates its 260th anniversary next year and trade sales in escorted touring this year are so far 20% up on last.
Greg Thurston, national account manager at Cox & Kings, said: “As we continue to expand and strengthen our relationships across the trade, I hope this new brochure will help agents to identify Cox & Kings as one of their preferred escorted touring partners.
“We strongly believe that the key unique selling points of our small group tours, high-quality accommodation and signature experiences, alongside our 260 years of experience, makes Cox & Kings stand out as one of the best premium escorted tour operators in the UK. This new brochure helps highlight these USPs and provide agents with a user-friendly and agent-friendly alternative to our regional brochures.”
The eight-day Classic Russia is the most popular existing tour, starting from £1,385 per person including flights from London.
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