Gold Medal and Travel 2 hail double-digit sales growth

Gold Medal and Travel 2 hail double-digit sales growth

Double-digit sales growth is being claimed by Gold Medal and Travel 2 together with the Pure Luxury and Simply Luxury by Travel 2 brands.

Luxury bookings are up by 16% with the average booking value for sales with Pure Luxury and Simply Luxury up by a record breaking £1,000 year-on-year.

Immediate trading in the six-week period following last June’s Brexit referendum vote rose by 8%.

The trend continued in the same period in 2017, with sales also showing unspecified positive growth.

The performance demonstrates that holidaymakers shrugged off any Brexit hangover within 12 months, the dnata UK-owned operators claim.

Demand continues to grow with Simply Luxury by Travel 2’s short haul Europe offering growing by 32% year-on-year with Greece overtaking Spain as the top destination for 2018 in terms of bookings. Demand for Turkey is also rising.

Indonesia, Singapore and Florida have seen spend rise by 58%, 29% and 21% year-on-year respectively.

Gold Medal and Travel 2 interim chief executive Paul Smith said: “Our sales continue to go from strength to strength with bookings for next year already exceeding expectations despite an uncertain market.

“We want to continue to grow and develop our cruise, short haul and luxury business whilst ensuring both Travel 2 and Gold Medal remain competitive.”

He added: “I’ve spent a significant amount of time meeting with our valued agent partners over the past few months and we don’t take feedback lightly.

“Plans for 2018 peaks are already underway with stronger pricing, stronger products and enhanced knowledgeable service.”

More:

Barrass takes key role in new dnata Travel senior management team

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