Travel Weekly and CWTdigital have teamed up to offer our readers 10 incredible prizes, valued at a combined £60,000, over the next 10 months to mark the technology provider’s 10th birthday.
Among the prizes is a fully bookable cruise website, which we'll be giving away at this year’s UK Cruise Convention in May.
Dan Caplin, managing director of CWTdigital, said: “Our Big 10 campaign is incredibly exciting as it will allow us to showcase our range of expertise within web development, design and online marketing.
"We hope that with all of these exciting events going on through the year, our 10th year of business will be our best yet.”
Each month there'll be a new prize up for grabs. Keep checking Travel Weekly for updates and submit your entries through clickwt.com/big10.
This year has already been an eventful one for CWTdigital. As well as receiving a nomination for Best Technology Provider at the Travel Weekly Globe Travel Awards, CWTdigital moved office in January from Burgess Hill to new premises right in the heart of Brighton and unveiled a new name and brand identity.
The winner will receive a free consultation with CWT’s creative director and design team to discuss their online branding, brand identity and business goals. After the research and design process the winner will receive three brand new logo concepts to choose from, as well as a variety of ‘look and feel’ ideas presented in mood board form.
The audit will look at website elements such as site architecture, URLs, page titles, content, usability and links, identifying any obstacles to search engine visibility and areas where the winner can increase traffic volume, landing page relevance and overall usability. The competition winner will receive a full audit and recommendations report.
The prize will include a new website built by CWT on its market-leading Click2Cruise platform; a design package from CWT Design and guidance from CWT's creative director; full optimisation services from CWT's SEO team; hosting and support fees (£350 pcm) for the first 3 months; and the security certificate and set up of Payment Service Provider. Examples of CWT site builds include The Cruise Specialists, NCL, and Cruise.co.uk.
CWTdigital's design and online marketing teams will consult the winner to decide on the purpose, content and design of the campaign. CWT will use Clickmail technology to produce a full email campaign, including images, branding and content. The winner will also receive a bespoke email template for use in future campaigns.
CWT’s online marketing team will carry out a full audit of the winner's current PPC campaigns, looking for any gaps or opportunities to improve. The competition winner will receive a comprehensive PPC audit and recommendations document covering all the vital elements of paid search marketing such as relevancy, quality score, cost per click, bounce rates, click through rates and landing pages.
Our design and development teams will build a mobile-optimised web app which will enable customers to browse the winner’s latest offers on their smart phones and make an enquiry in just one click. Plus, the winner will be able to upload their own offers and content directly onto CWT’s custom-built Content Management System, allowing them to control exactly what customers see.
This prize includes a consultation with CWTdigital's online marketing team. The audit will look at the winner's existing social media presences, identify ways these could be improved or added to and provide you with a comprehensive audit and recommendations document. This is the perfect way to expand your online presence, improve brand awareness, create brand advocates and ultimately increase your website’s traffic volume and conversion rates.
CWT's online marketing team will discuss your current online marketing strategy, your business aims and objectives and your online marketing budget. CWT will then carry out research and compile an integrated 12 month online marketing strategy. This process will cover a wide range of disciplines such as SEO, PPC, content creation and distribution and social media.
The CWT team will look at the design, usability and online marketing elements of the winner's website and identify the best ways to increase traffic, unique visits, time spent on site and click-through rates, and ultimately maximise your conversions. The winner will receive a comprehensive audit and recommendations document in order to help maximise their company’s online potential.
CWTdigital has 10 years' experience in driving successful online business to hundreds of customer websites and the CWT board has over 60 years of combined experience in travel retail. The lucky winner will present their online travel business to the CWTdigital board in a Dragon’s Den-style consultancy session, with advice from experts including Steve Endacott, Peter Hilton and Dan Caplin. If your online business is in need of a fresh approach, enter to win this fantastic prize today.
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